What is an independent financial professional and why is independence important?

What is an independent financial professional?

An independent financial professional is not an employee of an investment or financial services firm – they are an independent business owner. They have the freedom to structure their business in a manner that best serves their clients. The independent financial professional utilizes the services of the broker/dealer to process investment business, provide services such as practice management and education.


Why is independence important?

Being independent means we are not forced to sell proprietary products or meet sales quotas. Therefore, we are not pressured or distracted by corporate interests and can focus on what is best for you and your financial goals.